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In a few weeks I’ll be speaking at Small Biz Social Media Summit, an event I highly recommend for small business owners. Several great speakers, with practical application that you can start using as soon as you get back home.

Small Biz Social Media Summit

My focus will be on optimizing your online presence. Marketing your business on the web takes more than simple participation. You need a plan that directs your traffic with a particular purpose. During my presentation I will discuss:

• Social Media
• Websites
• Search Engines
• Online Reviews
• Online Advertising

…and how to use them to purposely drive web traffic in a way that gets you more business.

The price for the Small Biz Social Media Summit is an amazingly low $200. Click here for registration details. I hope to see you in Hutchinson, Kansas the first week of June!

I am in the early stages of writing a book. The only thing I can reveal now is that the subject of the book will be branding. Can you please help out with my research?

There are lots of great branding stories out there, and you probably do business with some outstanding brands. Could you please share those businesses with me.

More details are available over on The Marketing Spot Blog, please check it out: Looking for Business Brand Stories

Managing Your Small Business Website – 15 Minutes a Day

Free Webinar: Managing Your Small Business Website

My next free small business marketing webinar will be 12:05pm CST on March 31st. I created this because of a specific request from a local small business owner. As we were talking about her website, she suggested that my webinar be “how to manage your website in 10 minutes a day.” Well, to be fair, I think you should devote 15 minutes a day.

This webinar will show you how to start managing your website so that it starts working to bring you more business. Most small businesses have a brochure website; one that just gives the basic facts and contact information. There’s nothing wrong with that, but your website can do so much more for you. As many as 70% of customers will visit a company’s to seek information before deciding to buy from that business.

This webinar will address the two most common frustrations of small business owners trying to manage their own website: 1) What exactly you should do. 2) How to do it quickly (15 minutes a day).

When: March 31, 2010
Time: 12:05 – 1:05 PM Central Time

Register Here: Webinar: Managing your Website in 15 Minutes a Day

View past free marketing webinars here: Branding U – Revive Your Brand

The Marketing Spot on Facebook

The Marketing Spot has a Facebook page. I frequently share links and advice of interest for small business and usually update the page a couple of times a day. It’s an easy way to get bite-size chunks of small business marketing advice. Connect with me here: The Marketing Spot Facebook Page.

It’s an open forum, so if you have a marketing questions, feel free to post it on the wall, and I’ll get back to you as soon as I can.

Our 2010 free marketing webinar series for small business owners continues with Optimizing Your Online Presence: How to use your website, search, social media, and online advertising to attract more customers.

Date: February 16, 2010
Time: 1 PM Central
Length: One Hour
Cost: Free

To get more details and to register: Optimizing Your Online Presence

View our last webinar here: Branding U – Revive, Refresh, Revitalize Your Brand