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	<title>The Marketing Spot - Small Business Marketing &#187; Uncategorized</title>
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	<description>Power To The Small Business through better marketing.</description>
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		<title>Free Webinar: Creating Conversation &#8211; Taming the 3-Headed Word of Mouth Messenger</title>
		<link>http://www.themarketingspot.com/free-word-of-mouth-webinar/</link>
		<comments>http://www.themarketingspot.com/free-word-of-mouth-webinar/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 18:50:29 +0000</pubDate>
		<dc:creator>jayehret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.themarketingspot.com/?p=702</guid>
		<description><![CDATA[
The next webinar in our free webinar series will be on September 22nd at noon Central. Register now, space is limited.
Free Webinar
Creating Conversation: Harnessing the 3-Headed Word-of-Mouth Messenger
Presented by: Jay Ehret, Chief Officer of Awesomeness for The Marketing Spot.
You will learn:
- What causes people to talk about your business
- How you can give people something [...]]]></description>
			<content:encoded><![CDATA[<p><a href="https://www1.gotomeeting.com/register/806297873"><img class="size-full wp-image-704  alignnone" title="Creating-Conversation-free-webinar-Logo" src="http://www.themarketingspot.com/wp-content/uploads/2010/08/Creating-Conversation-free-webinar-Logo.jpg" alt="Creating-Conversation-free-webinar-Logo" width="400" height="200" /></a></p>
<p><span style="font-size: 13.3333px;">The next webinar in our free webinar series will be on September 22nd at noon Central. Register now, space is limited.</span></p>
<h2>Free Webinar</h2>
<h3>Creating Conversation: Harnessing the 3-Headed Word-of-Mouth Messenger</h3>
<p><strong>Presented by:</strong> Jay Ehret, Chief Officer of Awesomeness for The Marketing Spot.</p>
<p><strong>You will learn:</strong><br />
- What causes people to talk about your business<br />
- How you can give people something to talk about<br />
- How to craft the message you want people to repeat<br />
- What you can do to give people the opportunity to talk<br />
- How social media influences word of mouth and what you can to about it<br />
- Why traditional media is still important and what to do get their attention.</p>
<p>Special webinar guest will be <a href="http://www.billschley.com/" target="_blank">Bill Schley</a>, author of the soon-to-be-published book:<strong> The Micro-Script Rules: It’s not what people hear, it’s what they repeat.</strong> Bill will explain what to do to turn your dominant selling idea into a repeatable word-of-mouth message.</p>
<p><strong>To register or get more information, click here:</strong> <a href="https://www1.gotomeeting.com/register/806297873" target="_blank">Creating Conversation Webinar</a></p>
<p>See The Marketing Spot archive for more <a href="http://www.themarketingspot.com/marketing-learning-resources/free-marketing-webinars/" target="_blank">Free Marketing Webinars</a></p>
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		<item>
		<title>Special VIP Discount for Optimization Summit</title>
		<link>http://www.themarketingspot.com/special-vip-discount-codefor-optimization-summit/</link>
		<comments>http://www.themarketingspot.com/special-vip-discount-codefor-optimization-summit/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 19:04:36 +0000</pubDate>
		<dc:creator>jayehret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.themarketingspot.com/?p=679</guid>
		<description><![CDATA[You can be a VIP of The Marketing Spot at Opimization Summit, September 16-17 in Dallas Texas. Optimization Summit is a premier marketing and social media event for entrepreneurs and small business owners. As VIP of The Marketing Spot you will receive a substantial discount, and you will be our guest at an exclusive Marketing Spot social [...]]]></description>
			<content:encoded><![CDATA[<p>You can be a VIP of The Marketing Spot at <a href="http://budurl.com/OSummit" target="_blank">Opimization Summit</a>, September 16-17 in Dallas Texas. Optimization Summit is a premier marketing and social media event for entrepreneurs and small business owners. As VIP of The Marketing Spot you will receive a substantial discount, and you will be our guest at an exclusive Marketing Spot social mixer during Optimization Summit.</p>
<p>Using the special VIP registration link below, attend Optimization as a VIP of The Marketing Spot for just $200. That&#8217;s a 60% discount off the normal fee! Register here: <a href="http://www.regonline.com/optimization_summits_with_jay" target="_blank">Optimization Summit &#8211; The Marketing Spot VIP</a>.</p>
<p>During this event you will be able to attend Jay Ehret&#8217;s special branding seminar, <a href="http://www.themarketingspot.com/events/optimization-summit-build-a-brand/" target="_blank">Transformatonal Branding: Changing the Rules of Your Business</a>.</p>
<p>If you have questions, please email Jay Ehret: Jay(at)TheMarketingSpot.com</p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Free Event for Entrepreneurs and Product Managers</title>
		<link>http://www.themarketingspot.com/free-event-for-entrepreneurs-and-product-managers/</link>
		<comments>http://www.themarketingspot.com/free-event-for-entrepreneurs-and-product-managers/#comments</comments>
		<pubDate>Thu, 29 Jul 2010 18:15:10 +0000</pubDate>
		<dc:creator>jayehret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.themarketingspot.com/?p=673</guid>
		<description><![CDATA[Jay Ehret is presenting at ProductCamp Austin on Saturday, August 7th. His presentation is titled, Selling Your Soul: How to turn your entrepreneurial spirit into a powerful brand.
ProeductCamp Austin is a free event for entreprenuers, product managers and developers, and brand managers. It will be held at the AT&#38;T Conference Center on the University of [...]]]></description>
			<content:encoded><![CDATA[<p>Jay Ehret is presenting at <a href="http://barcamp.org/ProductCampAustinSummer2010Sessions" target="_blank">ProductCamp Austin</a> on Saturday, August 7th. His presentation is titled, <strong>Selling Your Soul: How to turn your entrepreneurial spirit into a powerful brand.</strong></p>
<p>ProeductCamp Austin is a free event for entreprenuers, product managers and developers, and brand managers. It will be held at the AT&amp;T Conference Center on the University of Texas campus.</p>
<p><strong>Details:</strong> <a href="http://barcamp.org/ProductCampAustinSummer2010" target="_blank">Product Camp Austin</a><br />
<strong>Registration:</strong> <a href="http://productcampaustin0807.eventbrite.com/" target="_blank">Summer 2010 Session</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Customer Experience Free Webinar Video Now Available</title>
		<link>http://www.themarketingspot.com/customer-experience-free-webinar-video-now-available/</link>
		<comments>http://www.themarketingspot.com/customer-experience-free-webinar-video-now-available/#comments</comments>
		<pubDate>Mon, 28 Jun 2010 00:15:23 +0000</pubDate>
		<dc:creator>jayehret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.themarketingspot.com/?p=655</guid>
		<description><![CDATA[Last week&#8217;s free webinar recording is now available on The Marketing Spot website under the Learning Resources tab, or click here to see the video and associated notes and links: How to Create a Remarkable Online and Offline Customer Experience.
]]></description>
			<content:encoded><![CDATA[<p>Last week&#8217;s free webinar recording is now available on The Marketing Spot website under the Learning Resources tab, or click here to see the video and associated notes and links: <a href="http://www.themarketingspot.com/marketing-learning-resources/free-marketing-webinars/free-webinar-create-a-remarkable-offline-online-customer-experience/" target="_self">How to Create a Remarkable Online and Offline Customer Experience</a>.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Free Webinar: How to Create a Remarkable Customer Experience</title>
		<link>http://www.themarketingspot.com/free-webinar-create-a-remarkable-customer-experience/</link>
		<comments>http://www.themarketingspot.com/free-webinar-create-a-remarkable-customer-experience/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 15:34:27 +0000</pubDate>
		<dc:creator>jayehret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.themarketingspot.com/?p=617</guid>
		<description><![CDATA[UPDATE: This webinar is now complete and you can view the video here: Create a Remarkable Customer Experience Free Webinar
_____________________________________________________________________________________________________________
I&#8217;m pleased to announce the next event in my free webinar series: How to Create a Remarkable Customer Experience
Date: Wednesday, June 23rd
Time: 12 Noon &#8211; 12:55 PM Central Daylight Time (UTC/GMT -5 hours)
During this webinar you [...]]]></description>
			<content:encoded><![CDATA[<p><strong>UPDATE:</strong> This webinar is now complete and you can view the video here: <a href="http://www.themarketingspot.com/marketing-learning-resources/free-marketing-webinars/free-webinar-create-a-remarkable-offline-online-customer-experience/" target="_self">Create a Remarkable Customer Experience Free Webinar</a><br />
_____________________________________________________________________________________________________________</p>
<p>I&#8217;m pleased to announce the next event in my free webinar series: <strong><span style="color: #a82424;">How to Create a Remarkable Customer Experience</span></strong></p>
<p><strong>Date:</strong> Wednesday, June 23rd<br />
<strong>Time:</strong> 12 Noon &#8211; 12:55 PM Central Daylight Time (UTC/GMT -5 hours)</p>
<p>During this webinar you will learn how to create a remarkable experience that inspires customer loyalty and sparks word of mouth. You will also be given a free tool, called <strong>The Customer Experience Map</strong>. You will learn how to use this tool to create an experience that customers have to talk about, and come back for again and again.</p>
<p>We will also have a special bonus segment on website experience design with <a href="http://www.linkedin.com/in/cambeck" target="_blank">Cam Beck</a>, Experience Planner at <a href="http://www.clickhere.com" target="_blank">Click Here</a></p>
<h2>Webinar Agenda</h2>
<ol>
<li>Deliver an Experience that Delivers the Brand</li>
<li>The Key to Remarkable Experiences</li>
<li>Framing the Experience to Create Unexpectedness</li>
<li>Mapping Out the Customers&#8217; Experience</li>
<li>How to Create Memorable Magic Spots</li>
<li>Executing the Experience</li>
<li>Where does service come in?</li>
<li>Designing an Experience for Your Website (Featuring <a href="http://blog.clickhere.com/author/cbeck/" target="_blank">Cam Beck</a>, Experience Designer at Click Here)</li>
<li>Q &amp; A</li>
</ol>
<p>Register Now (limted to 100 Registrants)<br />
If you don&#8217;t see the registration box below click here: <a href="https://my.dimdim.com/static/dimdimWebinar2.swf?widgetParams=mid/17ecf916-923d-4527-84af-62c3b1d8e53d/furl/aHR0cHM6Ly9teS5kaW1kaW0uY29tLw==/op/saas:dimdim:all:JayEhret:default:dimdim:default:en_US/" target="_blank">Free Customer Experience Webinar<br />
</a> <script src="https://my.dimdim.com/static/js/common_support.js" type="text/javascript"></script><object id="flash_dimdim_widget" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="250" height="310" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="allowNetworking" value="all" /><param name="allowFullScreen" value="false" /><param name="allowscriptaccess" value="always" /><param name="src" value="https://my.dimdim.com/static/dimdimWebinar2.swf?widgetParams=mid/17ecf916-923d-4527-84af-62c3b1d8e53d/furl/aHR0cHM6Ly9teS5kaW1kaW0uY29tLw==/op/saas:dimdim:all:JayEhret:default:dimdim:default:en_US/" /><param name="allowfullscreen" value="false" /><embed id="flash_dimdim_widget" type="application/x-shockwave-flash" width="250" height="310" src="https://my.dimdim.com/static/dimdimWebinar2.swf?widgetParams=mid/17ecf916-923d-4527-84af-62c3b1d8e53d/furl/aHR0cHM6Ly9teS5kaW1kaW0uY29tLw==/op/saas:dimdim:all:JayEhret:default:dimdim:default:en_US/" allowscriptaccess="always" allowfullscreen="false" allownetworking="all" wmode="transparent"></embed></object></p>
<p>See a recording of our free Branding webinar from earlier this year: <a href="http://www.themarketingspot.com/marketing-learning-resources/branding-u-revive-refresh-revitalize-your-brand/" target="_blank"><strong>BRANDING U: Revive, Refresh, Revitalize Your Brand</strong></a></p>
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		<slash:comments>2</slash:comments>
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